Search to discover vs. search to find with livestreaming

Amazon and Google have announced new livestreaming features this week, prompting discussions around which platforms can be the most effective for selling via livestream (Instagram, Youtube, Amazon, Google, Facebook, twitch, etc.). Beyond that, the discussion on latest episode of the Omni Talk Fast Five where these are thoroughly discussed inspired me to dig deeper intoContinue reading “Search to discover vs. search to find with livestreaming”

Yeezy Gap could be the change agent that Gap needs

Unless you pay zero attention to retail news, you heard about Kanye’s announced 10-year partnership with Gap to introduce a new line of modern basics for men, women, and children for under $100/piece. Try to forget what you know, because I think that Yeezy Gap will revolutionize the Gap as we know it. Investors seemContinue reading “Yeezy Gap could be the change agent that Gap needs”

What if Instacart could…?

Chain Store Age published an article on Monday covering the new partnership between Staples and Instacart that sent the wheels in my brain for a spin. Instacart has begun breaking out of its grocery/CPG shell with partnerships with companies such as Staples and Big Lots, where items such as office supplies, furniture, and other goodsContinue reading “What if Instacart could…?”

Try to catch my ‘Vibe’ using Klarna’s new rewards program

Fintech has been booming for the past few years, with a major leaning toward payment installment plans through companies such as Klarna, Afterpay, Affirm, Quadpay, Sezzle, etc., who each have their own slightly different features and terms of service. Klarna has taken a step in a new direction by introducing “Vibe,” which is its newContinue reading “Try to catch my ‘Vibe’ using Klarna’s new rewards program”

Walmart x ThredUp

The basics: Walmart and ThredUp recently announced a new partnership where new to almost new items consigned with ThredUp will be sold online at walmart.com/thredup. According to Walmart, ThredUp is curating a collection of up to 750,000 pieces of clothing and accessories in excellent condition to be sold through Walmart’s e-commerce site. Check out: WalmartContinue reading “Walmart x ThredUp”

Facebook Shops: driving social commerce usage across generations

This week, Mark Zuckerberg himself addressed Facebook’s plans to move forward with and really commit to commerce on its platform. With the introduction of “Facebook (and Instagram, soon) Shops,” users will now “be able to browse and buy products directly from a business’ Facebook  Page or Instagram profile” (TechCrunch). We all know that Facebook already has itsContinue reading “Facebook Shops: driving social commerce usage across generations”

Breaking down ‘Shop’ by Shopify

A BIG headline that broke this week in the world of commerce was that Shopify had released a mobile app called “Shop” which was “designed to create a more intuitive digital shopping experience from product discovery to delivery” (via Chain Store Age). Other important things to note: Customers have access to streamlined checkout across allContinue reading “Breaking down ‘Shop’ by Shopify”

Poshmark ‘Stories’ are a big step forward for social commerce

Poshmark announced a new feature to be added to their platform (the Poshmark App) called “Posh Stories,” which most closely align with Instagram or Snapchat stories, where the user has the ability to post a video to their account within the “stories” section that will only last for about 24-48 hours and will then disappear.Continue reading “Poshmark ‘Stories’ are a big step forward for social commerce”

The bursting of my D2C dream bubble

The Business of Fashion reported on the stepping down of Ty Haney, Outdoor voices CEO, a few days ago, and of all the CEO step-downs that I have paid attention to since starting my internship, this one has hurt the most. I discovered Outdoor Voices in 2016 via an Instagram ad and instantly fell inContinue reading “The bursting of my D2C dream bubble”

Staples’ New Retail Concept

featured image from Chain Store Age In this morning’s email from Chain Store Age, one of the leading articles was First Look: Staples launching new retail concept in Boston by Marianne Wilson. My first thought was, “Wow, I haven’t heard anything about Staples in years.” I’m sure that there are plenty of others in thatContinue reading “Staples’ New Retail Concept”