Trends like social commerce and gamification will lead the future of retail for Gen Z, and brands like SUNNEI are paving the way

If you are unfamiliar with SUNNEI, it is an Italian fashion brand that started on Instagram in 2015 and is definitely worth checking out regardless of your interest in fashion. I discovered the brand on Instagram via the Business of Fashion tagging it as a brand to watch out for last year, and according toContinue reading “Trends like social commerce and gamification will lead the future of retail for Gen Z, and brands like SUNNEI are paving the way”

Gucci partners with The RealReal

Finally, a prominent fashion house has partnered with the most prominent luxury resale site out there. Gucci announced that it would work with The RealReal to open a special Gucci e-shop full of consigner items and items brought in directly from Gucci. This is the first partnership of its kind, where a luxury brand allowsContinue reading “Gucci partners with The RealReal”

Luxury @ Amazon

Amazon’s long-awaited ‘Luxury Stores’ launched this week for Prime members in an invite-only, exclusive to the app format. The first brand to partner with Amazon was Oscar De La Renta, and the collection supposedly includes ready-to-wear, accessories, bags, jewelry, and perfume from the F/W collection. There’s a lot to unpack here. I obviously did notContinue reading “Luxury @ Amazon”

A New Hope – Ikea’s mall in San Francisco

Background: Chain Store Age reported that a new mall will be opening on Market Street in San Francisco, owned by Ingka Centers (an Ikea unit that owns and operates 48 malls throughout Europe and Asia-via CSA). The 375,000 sq/ft. property will be Ingka’s first development in the U.S., and its second mixed-use development, as theContinue reading “A New Hope – Ikea’s mall in San Francisco”

Search to discover vs. search to find with livestreaming

Amazon and Google have announced new livestreaming features this week, prompting discussions around which platforms can be the most effective for selling via livestream (Instagram, Youtube, Amazon, Google, Facebook, twitch, etc.). Beyond that, the discussion on latest episode of the Omni Talk Fast Five where these are thoroughly discussed inspired me to dig deeper intoContinue reading “Search to discover vs. search to find with livestreaming”

Yeezy Gap could be the change agent that Gap needs

Unless you pay zero attention to retail news, you heard about Kanye’s announced 10-year partnership with Gap to introduce a new line of modern basics for men, women, and children for under $100/piece. Try to forget what you know, because I think that Yeezy Gap will revolutionize the Gap as we know it. Investors seemContinue reading “Yeezy Gap could be the change agent that Gap needs”

Snapchat’s shoppable show: “The Drop”

Nearly every social media platform has taken the plunge into the world of commerce; from Instagram’s Shops, Facebook’s Shops /Marketplace, Pinterest’s new image-recognition tools, ads on Youtube that become increasingly more shoppable, the undeniable power of TikTok, and now, Snapchat’s new shoppable show, “The Drop.” According to this article from Mobile Marketer– “Snap this yearContinue reading “Snapchat’s shoppable show: “The Drop””

What if Instacart could…?

Chain Store Age published an article on Monday covering the new partnership between Staples and Instacart that sent the wheels in my brain for a spin. Instacart has begun breaking out of its grocery/CPG shell with partnerships with companies such as Staples and Big Lots, where items such as office supplies, furniture, and other goodsContinue reading “What if Instacart could…?”

Try to catch my ‘Vibe’ using Klarna’s new rewards program

Fintech has been booming for the past few years, with a major leaning toward payment installment plans through companies such as Klarna, Afterpay, Affirm, Quadpay, Sezzle, etc., who each have their own slightly different features and terms of service. Klarna has taken a step in a new direction by introducing “Vibe,” which is its newContinue reading “Try to catch my ‘Vibe’ using Klarna’s new rewards program”